Climb Higher. Run Farther.
Roam with Purpose.
Climb Higher. Run Farther.
Roam with Purpose.
Strategic Consulting for Outdoors, Fitness, and Adventure Brands
Strategic Consulting for Outdoors, Fitness, and Adventure Brands
Your Consultant
Meet Mara - The Tiny Adventurer with A Big Vision
Mara helps purpose-driven outdoor and fitness brands build equitable, trauma-informed and wellness-centered workplace cultures. With a special blend of social work expertise, strategic consulting, and ethical storytelling, Mara empowers organizations to walk their talk - creating environments where employees and community members feel safe, supported, and inspired.
Mara's approach integrates holistic wellness, strategic content development, and human-centered leadership. She has built successful service programs, developed training, and led social media campaigns that connect people with purpose-driven brands. She is also an athlete who’s completed multiple trail ultramarathons and cycle tours around the world, bringing a personal understanding of outdoor culture to her work.
With over a decade of experience in social impact strategy, Mara has built internationally recognized programs and media campaigns. She brings this expertise to help companies align their practices and messaging with their values, ensuring that people are treated with dignity and respect while contributing to sustainable, ethical workplace environments that make an impact on the world.
Services
Employee Well-Being Strategy & Consulting
Design and implement wellness programs that promote physical, mental, and emotional well-being in outdoor, fitness, and adventure environments
Develop trauma-informed policies and procedures for employee safety and support
Facilitate leadership training on creating inclusive, supportive, and equitable work cultures
Conduct wellness assessments and provide tailored recommendations for improving workplace health
Organizational Assessments & Impact Measurement
Assess company culture, policies, and programs to identify areas for improvement in employee safety, equity, and well-being
Provide actionable recommendations for improving workplace environments, with a focus on inclusivity and respect
Develop measurement frameworks to track and assess the effectiveness of employee well-being programs and content initiatives
Content Strategy & Brand Messaging
Craft compelling and ethical product descriptions that align with your brand’s mission and values
Develop content strategies that tell your brand’s story while highlighting commitment to safety, equity, and sustainability
Write, edit, and manage content across digital platforms, including blogs, social media, and website copy
Design and implement thought leadership strategies that position your brand as an industry leader in well-being and ethical practices
Holistic Well-Being Training & Workshops
Develop and deliver customized training programs focused on holistic wellness, body-based practices, and trauma-informed care
Lead workshops on mindfulness, stress management, and creating supportive work environments
Facilitate team-building exercises and leadership development to foster a culture of equity and resilience
Case Studies
Global Shipping Company in Maritime
Webinar Series for mariners
Training for leadership
Internal response systems
Bev/Alc Membership Association
Custom training for industry professionals
Conference speaker/facilitator
Client-branded crisis hotline
National Disability Association
Community assessment survey
Custom training
Policy/protocol review & development
Social Services Ministry in Southeast Asia
Cultural insights survey
Custom training series
Government Emergency Management
Program support
Custom training
Facilitated Dialogue
Findings & Recommendations
Global Membership Organization for Secondary Schools
Custom virtual training
Ongoing feedback analysis
Vocational Training Academy - Maritime
Custom training
Policy review
Policy recommendations
Product Descriptions
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Thought Leadership & Campaigns
